PAUL DWYER, OWNER
CP Web Pages
512
West E
Elmwood,
NE 68407
402.994.2511
info@cpwebpages.com
We're on the Web!
www.cpwebpages.com
General Questions
We provide the following worksheet for your convenience. Please print it out, fill it out to the best of your ability, and bring or send us a copy (you keep the original) when you are ready for an estimate.
Name (of organization):
Address:
Contact Person:
Telephone:
E-mail:
Is this a re-design of an existing site?
URL (if existing):
If new, what URL (name) would you like? (Please list four in order of preference in case your first choice is already taken.)
A.
B.
C.
D.
Whether the site is new or a re-design, it would help to answer the following questions. Essay questions should be answered on a separate sheet. They will help you refine your thinking about what you want in a web site, and will direct us to produce the kind of site you are looking for the first time. Please read all questions and answer as many as you can. The more effort you put into this exercise, the easier it will be for us build you a site to match your needs.
1. Why do you want a site?
2. What is the purpose of your site?
3. What are your goals in having a site?
A. Short term goals:
B. Long term goals:
4. Which of the following reasons for having a web site approximate your reasons? Please rank in order of importance.
1 = "very important", 5 = "irrelevant to me" and 7 = "definitely not"
____ Show my business in a favorable light
____ Develop a list of qualified Prospects
____ Sell products directly
____ Strengthen brand identification
____ Encourage clients/customers to contact us
____ Inform the public about my service/product/idea
____ Make available product information
____ Make available price lists
____ Make money
____ What reasons do you have that are not listed above.
5. Of the five following site types, which most closely describes the type of web site you are looking for? Rank these in order of importance.
1 = "most important", 5 = "least important"
____ Brochure ( (a site that contains brief introduction to your company and its aims)
____ Information (a site that provides information in your area generally and about your company specifically)
____ Entertain (a site that draws visitors through entertainment while still providing some information about your company)
____ Community (a site that tries to build a community of clients/customers)
____ E-commerce (a site, most likely on a secure server that sells items, and may accept credit cards)
6 . Who is your audience?
Content Questions
Firm Identification
7 . Do you have a Logo
8 . If yes, your logo should be incorporated on your pages. If no, would you like us to work with you to develop a logo?
9 . Do you have company colors? If yes, what are they? (use PMS colors if known)
10. Do you have company stationery, business cards, brochures? If yes, we should have a copy of any such material to match your company’s "look".
Text
You will need to provide us with the content for your web site. The questions in the General section should help you to think about just what you need to have on your site. Here, we’ll get more specific. Whether you intend to supply all text or want to work with us to define the text, the following questions may help you clarify your thinking. Please at least read through them and think about them prior to our first meeting.
11. What is the most important message you wish to convey?
12. What do you want to say on your main page?
13. How will you supply the text to us:?
____ on disk (cheapest) ____ typewritten ____ from company literature
14. The following are typical pages. Please check any types you will need on your site:
____ About Us ____ Informational Pages ____ Guest Book
____ Contact ____ Product Description ____ Order Form
____ Survey ____ Product Specification ____ Entertainment
____ Other describe:
Graphics
15 . If your site is to advertise your products, how many products will you be advertising?
16 . Will you supply photos, artwork, or schematic drawings for us to scan?
17 . Will you need us to take pictures to put on your web site?
Marketing
Once your site is built you will need to let people know it exists. We recommend that you include your web site address on all company stationery, business cards, advertisements, brochures, flyers, postcards, and any other place you can think of to put it including but not limited to: your car bumper, your storefront window, any press releases, any custom bags or boxes you use to package your products.
We will submit your site to the major search engines at your request. We will also, at your request, look for sites that are compatible with yours to request "reciprocal links".
Maintenance
Fresh content is necessary for repeat business. Your site may or may not require this much maintenance. A "Brochure" site will require less maintenance than a "Community" web site. However, you should plan and budget for some maintenance costs. Such as:
18 . How often will you be introducing new material?
19 . How often will you be introducing new products?
20 . How often will you be changing hours at your place of business (assuming that the hours of your physical place of business are relevant to your web site visitors)?